The US Patent and Trademark Office (PTO) denies OpenAI’s attempt to trademark “GPT” due to concerns over genericness, hindering competitors from describing similar technology. OpenAI contests the decision, arguing the term’s distinctiveness, but the PTO stands firm, asserting its widespread understanding within the tech realm.
The term “GPT” has become ubiquitous in the realm of generative AI, adopted by various companies and startups, including GPTZero. OpenAI’s association with “GPT” solidified through the popularity of ChatGPT and models like GPT-3 and GPT-4, despite prior trademark application rejections.
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While OpenAI introduces new brand names like Sora, “GPT” remains closely tied to the company. This recent denial echoes a previous rejection in May 2023, prompting speculation about potential appeals to the Trademark Trial and Appeal Board.